techSPARK, the non-profit organisation and community for ‘all things tech in the west’, have appointed Firehaus to develop a clearer brand purpose and positioning. The brand consultancy, based in Bristol’s Engine Shed, promises to ‘ignite your brand’ making it a catalyst to enable organisations to reach a wider audience. Clients include the University of Bristol, Vivo Life, Loughborough University, global cycling brand Vittoria and local startup Radii.
techSPARK works with tech and digital businesses, from startups to scaleups, SMEs to global corporations, to help them thrive through its networks and knowledge.
Nick Barthram, Co-Founder and Strategy Partner at Firehaus explains, “We were delighted when techSPARK approached us, admiring them greatly as an organisation and already in awe of the impact they have in our region. techSPARK are a well-loved and well-known organisation - everyone generally knows what they do but has different ideas on the specifics. Firehaus will be helping them solve that problem by developing a clear brand purpose, both for communications and to guide their focus and strategy. techSPARK is truly at the heart of innovation in the West and we’re honoured to be trusted to aid them in creating an identity that is clear and inspiring.”
Abby Frear at techSPARK adds, “We were introduced to Firehaus by several members of our Board who recommended them highly and I have to say it's been a pleasure. It feels like a true partnership. Nick himself has been highly collaborative and hands-on, with a critical ability to explain and distil complex ideas. He has reached out to a whole range of our stakeholders, both internally and externally, and I'm confident under his guidance they will have given some authentic perceptions. I'm really looking forward to seeing the insights and results that come out of this branding process.”
At the end of 2022, Firehaus celebrated a top-line growth of +40%. The announcement of its appointment by techSPARK demonstrates its continued success into the new year.