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Sarah Stratford, Favour the Brave

South West businesses “full of untapped marketing potential” as new study reveals 39% don’t have a written marketing strategy

According to a new study of business and marketing leaders across the country, 39% of respondents in the South West don’t have a written marketing strategy for their business. This was significantly less than the national average, where almost eight in ten (78%) said they had a written strategy.

The research was commissioned by Favour the Brave , an agency based in Bristol that...

Program at the Tech South West Awards

South West marketing agency seeing significant growth with key new client wins

Exeter and Bristol-based marketing agency Program is celebrating recent growth, welcoming five new clients in recent weeks: IT support provider Acronyms, software development company CoreBlue, Plymouth social enterprise Engaged Communities, multinational hospitality company Accor, and innovative pipeline monitoring company Klarian.

Program is a creative positive impact marketing...

Microsoft will join a select panel of senior marketing professionals in Bristol this March

Bristol Event: The CMO’s Guide to Customer Acquisition

Microsoft will join a select panel of senior marketing professionals in Bristol this March to discuss how businesses can best drive more online customers through digital marketing.

Hosted by South West performance agency Launch, the breakfast event will be held on March 22nd at the Showcase Cinema de Lux in Bristol from 8:30 - 11am.

'The CMOs Guide to Customer Acquisition'...

Program is a tech-focused marketing agency in the South West

Astley Media relaunches as Program and expands into Bristol

Tech marketing agency Astley Media has relaunched as Program as part of the company’s growth plans and shift towards supporting the South West’s leading positive impact brands.

With a host of clients already across tech, government and education, the agency is setting up its second base in the region, in Bristol, to complement its current site in Exeter.

As founders of the...

Loughborough University

Loughborough University appoints Bristol-based Firehaus to lead brand ignition

Firehaus has announces a new project with Loughborough University. The brand consultancy will be working with the leadership team of the School of Business and Economics to position and rebrand the school in preparation for its next stage of growth.

The University currently ranks in the top 10 in all UK league tables and is No.1 in the UK for employer-student connections. It is one...

Caroline Orr, Marketing Director at Astley Media

Caroline Orr, Astley Media: How can South West tech brands plug into regional opportunities?

Caroline Orr, Marketing Director at Astley Media , shares her insight on the SW Tech Analysis Report and how tech brands in the region can plug into regional opportunities.

The South West Tech Analysis Report reveals the opportunities and challenges facing the region’s tech sector.

Often, they are two sides of the same coin.

Take geography, for example. Are we a...

Astley Media at the Tech South West Awards

South West tech-focussed agency sees early 2022 surge

South West-based marketing and PR agency Astley Media has welcomed four new clients to its portfolio of regional and national brands.

South West Business Council , Somerset West and Taunton Council , the Heart of the South West LEP and software development company CoreBlue , have joined the award-winning agency in 2022 to develop their marketing, brand, and communications.


A room of journalists

Astley Media: How To Build & Improve Media Relations In Tech

Have you ever wondered about what it takes to build effective media relations? When people think about journalists and the media, they often conjure up images of invasive paparazzi, and misleading headlines. However, this is not the case. Most journalists are just like any other person, and although you will have to put some work in to create and build media relations, once formed, they can...

A tech company

New report gives insights into South West tech and how brands can tackle challenges facing the sector

Leaders of tech brands across the South West are facing key challenges as they strive to achieve sustained growth, according to a new regional report.

Specialist tech and infrastructure marketing agency Astley Media has released its Tech Leaders’ Brand Insights report for 2021 which reveals what the region’s tech leaders are doing to evolve their brands and marketing.


An entrepreneur bossing it

Tech Leaders: 5 ways to build your personal brand

A guest post from tech marketing experts Astley Media .

‘Brand’ – it’s a word that probably makes you think more of companies than individuals.

But, for tech leaders, your personal brand is often as important as your company’s image – and something which is often overlooked.

Your personal brand encapsulates your values, your beliefs and your mission. As Amazon...